Honeycommb's Facebook integration embeds the Facebook SDK into your mobile applications, enabling you to monitor and analyze the effectiveness of your Facebook and Instagram advertising campaigns. This integration facilitates tracking user interactions originating from these ads, providing valuable insights into user behavior and ad performance.
Requirements
Facebook Developer Account
To implement this integration, you need to have a Facebook Developer Account to register your app and obtain the necessary credentials, such as a Facebook App ID.
Facebook App Secret
A unique key is generated when you create an app in the Facebook Developer Portal. It’s used to securely authenticate your app when making requests to Facebook’s servers — especially in server-to-server communications.
Facebook App ID
is a unique identifier assigned to your app when you create it on the Facebook for Developers platform. It’s like your app’s public ID - safe to share, and necessary for integrating with Facebook’s services.
Activating The Integration
Log in to your network's Control Center > Integrations > Service Integrations - find "Facebook" and click "Start Integration.
Enter your app's Facebook "App Secret", generated when you create your app in the Facebook Developer Portal.
Enter your app's Facebook App ID, assigned to you app when you create it on the Facebook Developers platform.
Click "Activate" on the top right of the page
Last Step: Request that Honeycommb Rebuild Your Apps
The inclusion of the Facebook SDK into your apps requires that Honeycommb rebuilds your apps and submits them to Apple and Google for review and approval.
Once you've completed all the steps above, reach out to [email protected] or submit a Support Ticket through the Help Center widget in your Control Center (bottom left) and request that we rebuild your iOS and Android apps to include the activated Facebook SDK.
Now That The Facebook SDK is Activated...
Once the Facebook Service Integration from Honeycommb is activated;
The Facebook SDK is embedded into your mobile apps
Honeycommb integrates the Facebook SDK into your iOS and Android apps, which enables Facebook to:Track installs and in-app activity
Attribute those actions back to your Facebook and Instagram ad campaigns
Ad tracking and attribution
Once live, Facebook can:Report conversions (e.g., app installs, sign-ups) that come from your ads
Optimize your ads for better performance using real behavior data
Let you build custom audiences or lookalike audiences for retargeting
Now... time to create some compelling ads on Facebook! Good luck 😉